Case Study — Campaign & Art Direction

Signature Grill

A bold BBQ brand campaign for Signature Grill, KSA

The Brief

Flavor with attitude

For Signature Grill in Saudi Arabia we art-directed a punchy, personality-driven campaign — playful editorial photography, unapologetic red packaging, and a fire-marked identity that makes the brand impossible to scroll past. Produced with Graphlance Studio.

Campaign Art Direction Photography Packaging Brand Identity
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